If you're still sharing a Disney+ password, a crackdown is coming soon - Action News
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If you're still sharing a Disney+ password, a crackdown is coming soon

Disney's streaming service will start cracking down on password-sharing in June, chief executive Bob Iger said on Thursday, as the entertainment conglomerate looks to boost subscriber growth and profitability at the business.

Canada already has some restrictions in place

A woman's hand holds a smartphone with the Disney+ app open
The Disney+ website is seen on a smartphone in a 2022 photo. Password-sharing has already been at least somewhat restricted in Canada. (Gabby Jones/Bloomberg)

Disney's streaming service will start cracking down on password-sharing in June, chief executive Bob Iger said on Thursday, as the entertainment conglomerate looks to boost subscriber growth and profitability at the business.

Iger also said there was a need for some consolidation in the streaming industry and Disney was eventually looking at double-digit margins in streamingin a wide-ranging interview with CNBC.

When asked about the password crackdown, Iger said it will launch in June in "just a few countries in a few markets, but then it will grow significantly with a full rollout in September."

CBC News has reached out to Disney about how this will affect Canadian customers, although password-sharing has already been at least somewhat restrictedhere.

In an email sent tousers in Canada in September, Disney announced restrictions on Canadian subscribers' "ability to share your account or login credentials outside of your household."

Disney'supdated Canadian Subscriber Agreement says users cannot share a subscription outside their household unless permitted by their account tier noting that violations could lead to Disney+ limiting or terminating service.

"Household" covers the collection of devices associated with a subscriber's primary residence and used by the individuals who live there, per the streamer's help centre.

Disney+alsorecently launched anad-backedtier for Canadian customers while making ad-free plans more expensive.

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Investors back Iger

The interview came just a day after Disney investors backed Iger and other company directors, defeating a campaign by activist investors including Nelson Peltz, who argued that Disney had underperformed in the streaming-television era.

"The proxy vote was a decisive, true endorsement of the board," Iger said, playing down criticisms of the activist investors and saying that the company was focused on succession one of the major tasks facing the board of Disney.

Asked about criticism from billionaire Elon Musk, who had backed Peltz in the proxy battle, Iger said: "I ignore it."

With files from CBC News, the Associated Press