Why young Albertans say this is the place to grow their video game careers

It's a reality he had only dreamed of before he started his certification.

About two years ago, Cole Paskuskiwas exploringan education in virtual reality. He found few options for schools, but eventually the decisioncame down to either studying inVancouveror Lethbridge.

The 21-year-old decided to remain close to his Calgary home, and itpaid off.

"I had no idea whatI was doing when I started my program, and nowI have a game studio with my other coworkers."

With support from his professors and a grant from the Canadian Media Fund, Paskuski and some of his friends in the Virtual and Augmented Reality Certificateprogram at Lethbridge College have already started to make progress in their chosen careers, only months after leaving school.

He is justone of the young Albertansignoring the call of bigger Canadian cities, instead hoping to contribute to the digital media industry right here in the province.

An exciting,and affordable,future

At the first Alberta Games Series, a two-day conference dedicated to video games and digital media held in downtown Calgary last week, there were plenty of young peoplelooking to make their mark on an industry that left an early impression on them.

"I played Super Smash Bros.on the Nintendo 64 when I was six years old, and I said, 'I wanna make that,'" said Loc Cremer, a 26-year-old studying at the University of Calgary.

Cremer, like Paskuski, chose to stay close to family to start his education. He's open to where future opportunities might take him, but in the meantime, he's discovering more about Calgary's video game community through events like the Alberta Games Series.

"I thought Calgary was kind of dead for game studios, so I'velearned a lot about, like, no, there's tons of people doing tons of really interesting stuff," said Cremer, who sees the appeal of starting at a small production studio.

"It would be a really cool opportunity to be there when it starts, to have your finger on the pulse, to really be involved with those early decisions, rather than try to break into a big established studio."

Opportunities in the province'sbudding industry also helped lure back Albertansfrom other parts of the country.

Christine Truong, 30, spent three years in Montrealworking in oil and gas.

Along with a viable future in the career she wants,the affordability of life in her home province helped convinceher tocomebackandput down permanent roots.

"At first, I really thought I had to be somewhere else, like Montreal or even Toronto or B.C. But now that I've kind of looked around, Calgary is so affordable to stay," said Truong, who has been working in the industry for two years.

"And because of COVID and all,remote jobs are so popular. It's possible to have a gaming career in Calgary, so I see myself staying."

Educating the next generation of talent

While Truong was able to launch her career without going back to school, many are looking for the program that will take them a step closer to a job.

Fortunately, post-secondary institutions in Alberta have been steadily broadening their options for digital media certifications.

The most recent addition to the educational landscape is Bow Valley College's Centre for Entertainment Arts, which offers diplomas in virtual production and game development.

"There's just a lot more opportunity and a lot more chances for students to actually take a program in something they want to do, specifically in video games," said Jeff Clemens, an instructor at the college.

Clemens says they found immediate success with the new programs, showing it's something that was "obviously needed."

"It's been the first program where we've almost filled in our first offer with very little marketing. We have almost full classrooms," said Clemens.

"The ages vary quite a bit. It's younger than our typical student because we do get quite a few students out of high school who are able to start successfully building."

A future past video games

Clemens says they often field questions from parents who ask how many jobs there will be for graduating students.

But according to Scott Nye, the COO of Inflexion Games in Edmonton and chair of Digital Alberta, the skills learned in programs like these are transferable to a variety of growing labour needs.

"The same programmers anddesigners that we require atInflexion games to make player-facingcontent that's consumed around the world is the exact same talent that companies are looking for in order to develop AR/VR (augmented/virtual reality)solutions for health care," Nye said.

He says there are a number of companies in non-gaming industries that support the development of interactive digital media technologies and education in the province because of the value it brings to different sectors, like health care and resource development.

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