This rural Saskatchewan town is offering $30,000 to anyone who builds a home there - Action News
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Saskatchewan

This rural Saskatchewan town is offering $30,000 to anyone who builds a home there

Moosomin, a small, rural town in southeastern Saskatchwean, is booming. Community members and demographic experts say the town's bold housing strategy could offer lessons for other rural communities trying to grow and retain their populations.

As rural Canadas population declines, Moosomin wants to be a model for small-town growth

Woman and man stand in kitchen holding cake and tray of perogies
Maryna and Roman Chernykh stand in the kitchen of their restaurant in Moosomin, Sask. The couple are originally from Kharkiv, Ukraine, and started a business that is both a pizza shop and Ukrainian food buffet. (Alexandre Silberman/CBC)

In his bustling restaurant kitchen, Roman Chernyrk and his staff are cooking up food for an increasingly busy and multicultural Moosomin, Sask. He's making trays of perogies alongside pizzas, chatting with his new-to-Canada employees in Ukrainian and English.

"There's such a great feeling of community that is hard to find these days anywhere. That's why this is home," he said. "We're growing."

Chernyrk and his employees are part of an influx of population and business growth in Moosomin, a small, rural town about 20 kilometres west of the Saskatchewan-Manitoba border. The community says it's preparing for its population of about 3,300 people to nearly double, based on its current rate of growth.

Now, it's offering $30,000 cash to anyone who builds a home there an incentive that's generating a lot of buzz and a flurry of interest from people looking to move there andcould offer lessons for other rural communities trying to grow and retain their populations.

Murray Gray, a town councillor who chairs the economic development committee, saysthe community was conscious of other rural small towns in decline.

"We recognize that, and we want to do our part to buck that trend and do some unique things in order to prevent that from happening," he said.

Man in gray shirt stands in front of fence and apartment building under construction
Murray Gray, a Moosomin town councillor and chair of the economic development committee, says the offer of $30,000 cash for people to build homes has generated a lot of buzz. He hopes the town will quickly see new housing, including the apartments going up behind him. (Alexandre Silberman/CBC)

Moosomin received $1 million from the federal government's housing accelerator fund, which is being used for the incentive program. Any type of housing qualifies, including a single-family home, mobile home, basement suite or apartments. As soon as an occupancy permit is issued, the town gives the builder a cheque for $30,000 for the first door and $8,000 for each additional door.

Gray saysthe idea is already generating calls from developers looking to build.

The town'starget is to see 48 new units built, which will get them close to what they need now. But Graysaysthey'll need more ifpopulation growth stays on track, hence the cash incentive.

"We just thought cash is easiest to market and cash is more impactful," he said.

  • What kind of government housing initiatives do you want to see? Tell us in an email toask@cbc.ca.

Diverse small-town economy

Moosomin, positioned between Winnipeg and Regina, has turned into a regional hub. It has several hotels, restaurants andthree potash mines nearby, plus agricultureand equipment manufacturing for the farm and oil and gas industries.

After years of slight growth, the town's economy began to boom in recent years, drawing hundreds of new residents to fill jobs in those industries and in new businesses that are opening.

WATCH |Saskatchewan townoffers$30,000 home-building incentive:

Sask. town offering $30K to anyone who builds a house there

2 months ago
Duration 1:38
The town of Moosomin has just 3,300 people but it's growing, while other small communities are struggling. Locals want the boom to continue. The town is now offering $30,000 to anyone who builds a house there. And bigger housing projects net even more.

It also has a regional hospital, 12 doctors and recently expanded its airport through a $10.6-million cost-sharing agreement between businesses andmunicipal and provincial governments.

Kevin Weedmark, president of Moosomin's Chamber of Commerce, saysthe community is positioning itself to keep growing including by adding a second 90-spot daycare and a new water treatment plant to accommodate a larger population. But he notes thathousing hasn't kept up.

"We've got people trying to bring new employees in, and there's just no place for them to live."

Kevin Weedmark pictured standing on Main Street with businesses and traffic behind him
Kevin Weedmark, president of the Moosomin Chamber of Commerce, says the small town has a diverse and growing economy. (Alexandre Silberman/CBC)

In response, Moosominlooked at anapproachtaken by other municipalitieslooking to spur housing construction: offering free utility hookups and three years of no property taxes. It calculated that the program would come at a cost of about $30,000 per unit.

Then the business community suggested the town simply offer that money up-front incash.

Growing Filipino, Ukrainian communities

Moosomin residents point to the town's success in attracting and retaining newcomers to Canada.

The Filipino community in Moosomin now numbers about 300 people, and there arealso many Ukrainians and recent immigrants from other countries.

Michael Van Tomme is president of the Pinoy Moosomin Community, an organization thatorganizes events for Filipino residents and helps them get adjusted.

Portrait of Michael Van Tomme, wearing blue shirt and black cap
Michael Van Tomme, is the president of the Pinoy Moosomin Community, an association that organizes cultural events for Filipino residents and helps newcomers get adjusted. He says Moosomin has become home for him and has no plans to leave. (Alexandre Silberman/CBC)

He came to Moosomin in 2020 after his wife got a job at a fast-food restaurant. They've stayed, become permanent residents and are involved in planning barbecues and basketball tournaments.

"Most people stay. In my case, I plan to stay. I already have a house here," he said. "I just love it here in Moosomin."

Chernyrk, who owns the Ukrainian buffetrestaurant and pizza shop, also has no plans to leave. He came to Canada from Kharkivabout a decade ago.After the Russian invasion of Ukraine, he helped people fleeing his home country settle in Moosomin with community support.

"People are so helpful here. There's no problem that we can't fix," he said. "The Filipino community wants to build a basketball court, they're going to build it."

'Bold' approach

While the Saskatchewan town is growing, much of rural Canada is facing a slow and relentless population decline. Studies have found rural communities are aging faster and in many cases struggling to attract immigrants.

During the pandemic, internal migration patters shifted as many people left larger citiesforsuburban or rural areas. But researchers say it's too early to tell if those who relocated are staying.

Main Street in Moosomin with businesses, parked cars and jeep driving down road
Moosomin's main street is bustling with foot traffic and local businesses. (Alexandre Silberman/CBC)

Michael Hann, an associate professor and demographer at Western University in London, Ont., saysMoosomin is an example of two-step migration being done well on the Prairies. That's when people come to Canada as temporary foreign workers or international students andeventually makethe transition to permanent status.

He says the town'shousing strategy reallystands out.

"One of the things I find really impressive is how bold the initiative is," Hann said. "To just say, $30,000 let's do this."

He says the example Moosomin is setting is something other municipalities and jurisdictions should pay attention to andtry their own approach.

"Because there are fairly acute labour shortages in Canada and we have to start thinking creatively to try and address them."