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PoliticsAnalysis

Harper takes on cheese lobby to win free trade with Europe

Prime Minister Stephen Harper described free trade with Europe as "the most important priority" of his government, but he had to decide how badly he wanted a deal.

New Canada-E.U. trade deal to be unveiled Friday

Prime Minister Stephen Harper waves as he departs for Europe from Ottawa on Thursday before the unveiling of a free trade treaty. (Adrian Wyld/Canadian Press)

NAFTA was never like this. Instead of the anguished, existential debate over free trade with the U.S., the dealwith Europe never broke out of the business pages during the long four years of negotiations. Fretting aboutcheese quotas just didn't capture the imagination the way that fretting about Canada's sovereign identity did.

Even so, on his trip earlier this month to Southeast Asia, Prime Minister Stephen Harper described free tradewith Europe as "the most important priority" of his government.

Watch Live

CBCnews.ca and CBC News Network will carry the signing of the trade deal live shortly after 7:30 a.m. ET.

Watch it here.

It seemed like a surprising comment, given the competition for his attention: the deficit, the battle for Asianmarkets, the frustrating drive for new pipelines, the Senate, the throne speech not to mention his sagging poll numbers.

Still, although we didn't know it at the time, Harper was in the throes of final negotiations with the EuropeanUnion. TheEuropeans needed Canada less than Canada needed Europe and Brussels would not sign without drivinga bigger hole in Canada's protected dairy sector.

Harper had to decide just how badly he wanted a deal. How much howling would he have to hear from the cheeseindustry if he buckled just a little and doubled the quota for tariff-free European cheese imports? And, if hedidn't, wouldn't the wider business community howl just as loudly that his quest for new markets was goingnowhere?

Shiploads of Camembert?

We know now that Harper wanted the deal badly enough. Evidently, some cries of woe from the cheese-makers wouldhave to be tolerated in order to please the army of CEOs urging Harper to get on with it. They wanted him to getthe deal done before the EU turned its attention to a much bigger one: free trade with the U.S.

Besides that, in the grand scheme of things, the political impact of the cheese issue must have seemed greater than itsreal worth. It's not as though shiploads of ripe Camembert were converging on Canada's ports. Only four per centofthe cheese Canadians eat is imported. If that goes up a little, will the sky fall?

So, after protracted resistance, the Canadian negotiators were told to give a little and the Europeansaccepted. Theincreased quota will hardly look like a bonanza to the French brie lobby, but it's much betterthan nothing. Of such small breakthroughs are free trade agreements made.

The real deal or Swiss cheese?

Next, the question is whether the new deal is really the sweeping, ambitious deal that was advertised, or turnsout to be as full of holes as, well, Swiss cheese.

Proponents of the agreement have proclaimed that theagreement will usher in a bright new dawn for traders on both sides of the Atlantic:$12 billion will be addedto Canada's gross domestic product!80,000 new jobs will be created!

We'll see about that. Those estimates were made in 2007, on the assumption of a truly comprehensive agreement.So far, we know that the range of goods and services covered by the agreement is broad but, if the cheese
tradeoffis anything to go by, that doesn't mean that trade is truly free.

Perfect or not, the agreement will also face internal disputes on both sides. Will Canada's provinces stand inthe way? And what about the challenge for the European Commission President, Jose ManuelBarroso? With 500million peopleand 28 sovereign countries to bring on board, his task is no walk in the park.

So we're not there yet. But Harper's "most important priority" is now in sight. And, if the FrenchCamembert fleet fails to appear, maybe the blow to Canada's cheese makers will seem like a price worth paying.