Transgender influencer Dylan Mulvaney says Bud Light didn't support her during backlash - Action News
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Transgender influencer Dylan Mulvaney says Bud Light didn't support her during backlash

Transgender influencer Dylan Mulvaney says she felt abandoned by Bud Light after facing "more bullying and transphobia than I could have ever imagined" over her partnership with the beer giant.

Mulvaney talks of struggling with loneliness and months of ridicule

A person smiles and poses for a photograph.
Dylan Mulvaney arrives at the 76th annual Tony Awards at New York City's United Palace theatre on June 11. (Evan Agostini/Invision/The Associated Press)

Transgender influencer Dylan Mulvaney says she felt abandoned by Bud Light after facing "more bullying and transphobia than I could have ever imagined" over her partnership with the beer giant.

In a video posted Thursday to Instagram and TikTok, she said she "was waiting for the brand to reach out to me. But they never did." She said she should have spoken out sooner but was afraid and hoped things would get better but they didn't.

"For months now, I've been scared to leave my house," Mulvaney said. "I have been ridiculed in public. I've been followed, and I have felt a loneliness that I wouldn't wish on anyone."

A deluge of criticism and hate erupted soon after Mulvaney cracked open a Bud Light in an Instagram video on April 1 as part of a social media promotion for the beer. She showed off a can emblazoned with her face that Bud Light sent to her one of many corporate freebies she gets and shares with her millions of followers.

Conservative figures and others called for a boycott of Bud Light, while Mulvaney's supporters criticized the brand for not doing enough to support her.

WATCH |How Bud Light mishandled the Dylan Mulvaney backlash:

How Bud Light mishandled the Dylan Mulvaney backlash

1 year ago
Duration 2:17
Bud Lights hiring of trans influencer Dylan Mulvaney prompted conservative backlash, but the companys handling of that backlash led to even more criticism from the 2SLGBTQ+ community.

In the weeks and months that followed, two marketing executives at parent company Anheuser-Busch InBev took a leave of absence, Bud Light lost its decades-long position as America's best-selling beer and the Human Rights Campaign, the country's largest advocacy group for LGBTQrights, suspended its benchmark equality and inclusion rating for the brewing giant.

"For a company to hire a trans person and then not publicly stand by them is worse, in my opinion, than not hiring a trans person at all because it gives customers permission to be as transphobic and hateful as they want," Mulvaney said, without naming Bud Light.

Belgium-based ABInBev didn't immediately respond to emails seeking comment Friday.

In an April 14 statement, Anheuser-Busch CEO Brendan Whitworth said the company "never intended to be part of a discussion that divides people. We are in the business of bringing people together over a beer."