1% of Canadians on Twitter, suggests poll
Thursday, June 11, 2009 | 11:10 AM ET
By John Bowman, CBCNews.ca
An Ipsos Reid survey suggests 26 per cent of online Canadians are aware of Twitter, but of those, just six per cent reported using the social networking tool. That's just 1.45 per cent of Canada's internet population, or one per cent of all Canadians.
But the quotes from pollster Mark Laver in Ipsos Reid's news release entitled "Whats all That Twitter About A Lot About Nothing?" sound just like the criticisms of Twitter you always hear from people who don't use it.
Many simply dont want to know what others had for breakfast or that they are going shopping, continues Laver.
If you think that's all that's going on on Twitter, you're not on Twitter.
"For businesses, its another weapon in the communications toolbox, but at this point it shouldnt be viewed as a standalone channel, concludes Laver.
I don't know about you, but I keep my weapons safely locked up in my gun rack, not lying around in my comm toolbox.
UPDATE: Paul Jay adds, "Had Ipsos Reed been around two years after Guttenburg invented the printing press, they would have produced study saying, 'Most Germans are still illiterate.'"
« Previous Post |Main| Next Post »
This discussion is nowOpen. Submit your Comment.
« Previous Post |Main| Next Post »
Post a Comment
Tech Bytes »
Recent Posts
- Torontonians like to tweet
- Friday, June 12, 2009
- 1% of Canadians on Twitter, suggests poll
- Thursday, June 11, 2009
- Climate change scientists should rein in own emissions: researcher
- Wednesday, June 10, 2009
- Leaked document suggests cheap iPhone coming
- Friday, June 5, 2009
- New net neutrality bill: now slightly tougher
- Monday, June 1, 2009
- Subscribe to Tech Bytes
Archives
- June 2009 (5)
- May 2009 (18)
- April 2009 (17)
- March 2009 (13)
- February 2009 (11)
- January 2009 (12)
- December 2008 (10)
- November 2008 (10)
- October 2008 (9)
- September 2008 (4)
- August 2008 (4)
- July 2008 (16)
- June 2008 (9)
- May 2008 (12)
- April 2008 (15)
- March 2008 (13)
- February 2008 (13)
- January 2008 (47)
- December 2007 (12)
- November 2007 (12)
- October 2007 (17)
- September 2007 (18)
- August 2007 (17)
- July 2007 (27)
- June 2007 (18)
- May 2007 (28)
- April 2007 (25)
- March 2007 (28)
- February 2007 (25)
- January 2007 (35)
- December 2006 (25)
Comments
R
Toronto
Not surprising. I always thought Twitter was useless. We already have email, texting, cell phones etc. There is already too much info overload anyway. Who cares what you ate for breakfast?
Posted June 11, 2009 12:04 PM
Mark Wentzell
Halifax
Most Canadians don't really care what some PR guy has to say about their business or some celeb. In short, we think its stupid and a waste of time.
Its a app better suited for individuals who suffer from ADD.
Posted June 11, 2009 11:03 PM
M
Calgary
@R If you follow some one on Twitter that likes to tweet about what they ate for breakfast then that is your own fault.
Twitter is pretty much who you follow. If you follow bone heads you will end up with a bad feed, should you follow intersting people then your feed becomes interesting.
Posted June 12, 2009 11:55 AM