Theres a prevalent stereotype about the typical American mans grooming habits. Were led to believe he pays significantly less attention to his routine than most women and leans heavily on a drugstore-brand 3-in-1 wash for most of his needs.

But a 2019 Mindbody survey found that men prioritize beauty and grooming as much as women do, overall spending just slightly less on average than women. They attributed the difference in male spending to a higher number of men saying they rarely or never get beauty or grooming services.

HuffPost spoke to eight men of different ages, ethnic backgrounds, locations and occupations about their grooming routines. We found that like women, many men arent afraid to pay top dollar for a product or service thats just right for their needs. They love a well-working bargain product just as much as a specialty brand, and many of their daily and weekly regimens can be completed in 30 minutes or less. Heres how much time and money these seven men spend on grooming.

Nawaz Khan, 32-year-old software engineer from San Francisco