Apples big product unveiling on Tuesday read more like a big Hollywood award show than a tech event, complete with an iconic fashion moment to boot.
But it wasnt attendees like Reese Witherspoon or Jennifer Aniston who stole the show it was the brands director of design for applications, Wyatt Mitchell.
In an industry rife with debate over fashions place and an almost purposeful lack of style, Mitchells white utilitarian jumpsuit and Off-White Converse were a refreshing and trendy change of pace.
Wyatt Mitchell's @OffWht x @Converse and cream jumpsuit are extremely \"ready for launch\" #AppleEvent pic.twitter.com/C8Jn5oN69s
GQ Magazine (@GQMagazine) March 25, 2019","type":"rich","meta":{"author":"GQ Magazine","author_url":"https://twitter.com/GQMagazine","cache_age":86400,"description":"Wyatt Mitchell's @OffWht x @Converse and cream jumpsuit are extremely \"ready for launch\" #AppleEvent pic.twitter.com/C8Jn5oN69s GQ Magazine (@GQMagazine) March 25, 2019\n\n","provider_name":"Twitter","thumbnail_height":659,"thumbnail_url":"https://pbs.twimg.com/media/D2hUxmBWoAA93XZ.jpg:large","thumbnail_width":1172,"title":"GQ Magazine on 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event","slug":"apple-event","links":{"relativeLink":"topic/apple-event","permalink":"https://action.news/topic/apple-event","mobileWebLink":"https://action.news/topic/apple-event"},"department":{"name":"Impact","slug":"impact"},"section":{"title":"Business","slug":"business"},"topic":{"title":"Apple","slug":"apple","overridesSectionLabel":false},"url":"https://action.news/impact/topic/apple"}],"isLiveblogLive":null,"isLiveblog":false,"cetUnit":"buzz_body","bodyAds":["\r\n\r\n","\r\n\r\n","\r\n\r\n"],"adCount":0},"isCollectionEmbed":false,"enhancements":{}}">Wyatt Mitchell's @OffWht x @Converse and cream jumpsuit are extremely "ready for launch" #AppleEvent pic.twitter.com/C8Jn5oN69s
GQ Magazine (@GQMagazine) March 25, 2019
Twitter users hopped on the news faster than they would get in line for the newest iPhone.
Matthew Panzarino, TechCrunchs editor in chief, called the jumpsuit absolutely fire, and he was hardly alone in that sentiment.
Advertisement
Wyatt Mitchell, Apple designer with the absolutely fire jumpsuit and off white Hyperdunk combo pic.twitter.com/ERAixJgOxt
Matthew Panzarino (@panzer) March 25, 2019","type":"rich","meta":{"author":"Matthew Panzarino","author_url":"https://twitter.com/panzer","cache_age":86400,"description":"Wyatt Mitchell, Apple designer with the absolutely fire jumpsuit and off white Hyperdunk combo pic.twitter.com/ERAixJgOxt Matthew Panzarino (@panzer) March 25, 2019\n\n","provider_name":"Twitter","thumbnail_height":2048,"thumbnail_url":"https://pbs.twimg.com/media/D2hTebhVYAArSEy.jpg:large","thumbnail_width":1536,"title":"Matthew Panzarino on 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event","slug":"apple-event","links":{"relativeLink":"topic/apple-event","permalink":"https://action.news/topic/apple-event","mobileWebLink":"https://action.news/topic/apple-event"},"department":{"name":"Impact","slug":"impact"},"section":{"title":"Business","slug":"business"},"topic":{"title":"Apple","slug":"apple","overridesSectionLabel":false},"url":"https://action.news/impact/topic/apple"}],"isLiveblogLive":null,"isLiveblog":false,"cetUnit":"buzz_body","bodyAds":["\r\n\r\n","\r\n\r\n","\r\n\r\n"],"adCount":0},"isCollectionEmbed":false,"enhancements":{}}">Wyatt Mitchell, Apple designer with the absolutely fire jumpsuit and off white Hyperdunk combo pic.twitter.com/ERAixJgOxt
Matthew Panzarino (@panzer) March 25, 2019
MAJORLY feeling Wyatt Mitchells style, one user wrote . Mad respect for this power jumpsuit, wrote another .
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Apple, of course, is no stranger to the iconic fashion moment. Co-founder Steve Jobs black Issey Miyake turtleneck had massive influence that stretched far beyond Silicon Valley and within it, too most recently relevant being on Theranos founder Elizabeth Holmes .
But Mitchells look is cool as hell, and a stark shift from the jeans and T-shirts were used to seeing on the Apple stage.The only thing that could upstage something like this would have if Oprah had shown up.
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Oh, wait.
One more thing...
Oprah pic.twitter.com/DAjkcKeTsh
One more thing...
CNET (@CNET) March 25, 2019
Oprah pic.twitter.com/DAjkcKeTsh
We havent been able to track down the exact item, but heres something similar if youre feeling inspired.
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