Home | WebMail | Register or Login

      Calgary | Regions | Local Traffic Report | Advertise on Action News | Contact

Login

Login

Please fill in your credentials to login.

Don't have an account? Register Sign up now.

Posted: 2018-01-29T20:22:37Z | Updated: 2018-01-29T20:56:23Z

Despacito was on the verge of making history at Sunday nights Grammy Awards .

The singles remix, performed by Luis Fonsi and Daddy Yankee and featuring Justin Bieber, nearly became the first mostly Spanish-language song in Grammy history to win either record of the year or song of the year. The song had also been nominated in the Best Pop Duo/Group Performance category.

But by the end of musics biggest night, Despacito had no more Grammys than it did at the start. The Recording Academys shutout of the single revealed just how hollow the often-uttered platitude music is a universal language actually is. Heres why.

By nearly every measure, Despacito was the worlds biggest song of 2017. It not only broke nearly every record under the sun , but it finally made clear to the U.S. mainstream market the true power of Latin music on a global stage.

The single began its climb up the charts worldwide when Fonsi and Yankee released the original version in January 2017. It was already a global phenomenon by the time Bieber remixed the hit in April , catapulting it up the U.S. charts.

By May, Despacito had become the first mostly Spanish-language No. 1 single in the country since the Macarena in 1996 . By July, it had been crowned the most streamed song of all time . And by August, the music video had become the most viewed video in YouTube history . (As of Monday, the video still held that record with more than 4.7 billion views .)

By the end of the year, Despacito had earned a total of 1.322 billion on-demand streams , according to Nielsen Music. Ed Sheerans Shape of You, which won the Grammy for best pop solo performance on Sunday, came in a distant second place with 999.69 million streams.

And Despacito has only continued to dominate in 2018. As of Saturday, the track and remix is one of only 18 songs to be certified diamond by the Recording Industry of America and its the first Latin song ever to do so.