Since it was founded nearly 12 years ago, HuffPost has cut a blazing trail for media in the digital world, bringing a fresh voice to news coverage and combining technology and editorial vision in unprecedented ways.

Today, we embark on the next chapter debuting a new logo and a new look to celebrate our new leadership under Editor-in-Chief Lydia Polgreen .

We began this project by thinking about what sets us apart. Weve never been afraid to cut through the noise of news coverage and call it like we see it, often with a wink and a nod. This spirit is best embodied by the sharp headline and image we use every day to bring you the top story on our site and app: our splash. This new design pumps up the volume on the splash and weaves more of them into the experience of our site.