Florida Gov. Ron De Santis (R) released a new campaign on Monday inspired by Top Gun that managed to inspire some top-notch mockery on Twitter.
The ad which is called Top Gov (get it?) features a tough-talking DeSantis focusing on the issue he apparently thinks is the most pressing thing for voters: corporate media.
Good morning, ladies and gentlemen, this is your governor speaking. Todays training evolution dogfighting, taking on the corporate media, DeSantis said while wearing a Tom Cruise-style leather jacket.
He then discusses how people should deal with those dreaded journalists who keep asking questions he doesnt want to answer.
The rules of engagement are as follows. No. 1: Dont fire unless fired upon, but when they fire, you fire back with overwhelming force. ... No. 2: Never, ever back down from a fight. ... No. 3: Dont accept their narrative.
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Throughout, the ad features clips of him refusing to answer media questions as though this were a positive thing.
Top Gov Dogfighting Taking on the Corporate Media
Rules of Engagement are as Follows:
pic.twitter.com/tG7iMCAXvY
Top Gov Dogfighting Taking on the Corporate Media
Casey DeSantis (@CaseyDeSantis) August 23, 2022
Rules of Engagement are as Follows:
pic.twitter.com/tG7iMCAXvY
Although the ad has earned more than 1 million views since the governors wife, Casey DeSantis, first posted it, it also attracted lots of snark.
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#Florida @GovRonDeSantis, who's too scared to take questions from FL reporters about real issues, cosplays as a tough guy in campaign ad. https://t.co/kNehIYhlmD
Craig Pittman (@craigtimes) August 23, 2022","type":"rich","meta":{"author":"Craig Pittman","author_url":"https://twitter.com/craigtimes","cache_age":86400,"description":"#Florida @GovRonDeSantis, who's too scared to take questions from FL reporters about real issues, cosplays as a tough guy in campaign ad. https://t.co/kNehIYhlmD Craig Pittman (@craigtimes) August 23, 2022\n\n","options":{"_hide_media":{"label":"Hide photos, videos, and cards","value":false},"_maxwidth":{"label":"Adjust width","placeholder":"220-550, in px","value":""},"_theme":{"value":"","values":{"dark":"Use dark theme"}}},"provider_name":"Twitter","title":"Craig Pittman on 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Elections","slug":"2022-elections","overridesSectionLabel":false},"url":"https://action.news/news/topic/2022-elections"},{"name":"top gun","slug":"top-gun","links":{"relativeLink":"topic/top-gun","permalink":"https://action.news/topic/top-gun","mobileWebLink":"https://action.news/topic/top-gun"},"url":"https://action.news/topic/top-gun"}],"isLiveblogLive":null,"isLiveblog":false,"cetUnit":"buzz_body","bodyAds":["\r\n\r\n","\r\n\r\n","\r\n\r\n"],"adCount":0},"isCollectionEmbed":false}">#Florida @GovRonDeSantis , who's too scared to take questions from FL reporters about real issues, cosplays as a tough guy in campaign ad. https://t.co/kNehIYhlmD
Craig Pittman (@craigtimes) August 23, 2022
A brief history of candidates looking like total dorks.
Dukakis in a tank.
DeSantis in a plane. pic.twitter.com/3jeb8kloRS
A brief history of candidates looking like total dorks.
Jason Selvig (@jasonselvig) August 23, 2022
Dukakis in a tank.
DeSantis in a plane. pic.twitter.com/3jeb8kloRS
This is so cringe. I literally am frozen in a cringe position from the cringeyness of this video. https://t.co/qJBP3J8htS
Emily C. Singer (@CahnEmily) August 23, 2022","type":"rich","meta":{"author":"Emily C. Singer","author_url":"https://twitter.com/CahnEmily","cache_age":86400,"description":"This is so cringe. I literally am frozen in a cringe position from the cringeyness of this video. https://t.co/qJBP3J8htS Emily C. Singer (@CahnEmily) August 23, 2022\n\n","options":{"_hide_media":{"label":"Hide photos, videos, and cards","value":false},"_maxwidth":{"label":"Adjust width","placeholder":"220-550, in px","value":""},"_theme":{"value":"","values":{"dark":"Use dark theme"}}},"provider_name":"Twitter","title":"Emily C. 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Elections","slug":"2022-elections","overridesSectionLabel":false},"url":"https://action.news/news/topic/2022-elections"},{"name":"top gun","slug":"top-gun","links":{"relativeLink":"topic/top-gun","permalink":"https://action.news/topic/top-gun","mobileWebLink":"https://action.news/topic/top-gun"},"url":"https://action.news/topic/top-gun"}],"isLiveblogLive":null,"isLiveblog":false,"cetUnit":"buzz_body","bodyAds":["\r\n\r\n","\r\n\r\n","\r\n\r\n"],"adCount":0},"isCollectionEmbed":false}">This is so cringe. I literally am frozen in a cringe position from the cringeyness of this video. https://t.co/qJBP3J8htS
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Someone pitched that ad and DeSantis said yes.
Rick Wilson (@TheRickWilson) August 23, 2022","type":"rich","meta":{"author":"Rick Wilson","author_url":"https://twitter.com/TheRickWilson","cache_age":86400,"description":"Someone pitched that ad and DeSantis said yes. 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Elections","slug":"2022-elections","overridesSectionLabel":false},"url":"https://action.news/news/topic/2022-elections"},{"name":"top gun","slug":"top-gun","links":{"relativeLink":"topic/top-gun","permalink":"https://action.news/topic/top-gun","mobileWebLink":"https://action.news/topic/top-gun"},"url":"https://action.news/topic/top-gun"}],"isLiveblogLive":null,"isLiveblog":false,"cetUnit":"buzz_body","bodyAds":["\r\n\r\n","\r\n\r\n","\r\n\r\n"],"adCount":0},"isCollectionEmbed":false}">Someone pitched that ad and DeSantis said yes.
Rick Wilson (@TheRickWilson) August 23, 2022
Advertisement
Let's also remember: In a previous campaign ad, this clown was shown reading \"Art of the Deal\" to his kid. https://t.co/rYonjUp71C
Rich Campbell (@RCampbellmc58) August 23, 2022","type":"rich","meta":{"author":"Rich Campbell","author_url":"https://twitter.com/RCampbellmc58","cache_age":86400,"description":"Let's also remember: In a previous campaign ad, this clown was shown reading \"Art of the Deal\" to his kid. https://t.co/rYonjUp71C Rich Campbell (@RCampbellmc58) August 23, 2022\n\n","options":{"_hide_media":{"label":"Hide photos, videos, and cards","value":false},"_maxwidth":{"label":"Adjust width","placeholder":"220-550, in px","value":""},"_theme":{"value":"","values":{"dark":"Use dark theme"}}},"provider_name":"Twitter","title":"Rich Campbell on 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Elections","slug":"2022-elections","overridesSectionLabel":false},"url":"https://action.news/news/topic/2022-elections"},{"name":"top gun","slug":"top-gun","links":{"relativeLink":"topic/top-gun","permalink":"https://action.news/topic/top-gun","mobileWebLink":"https://action.news/topic/top-gun"},"url":"https://action.news/topic/top-gun"}],"isLiveblogLive":null,"isLiveblog":false,"cetUnit":"buzz_body","bodyAds":["\r\n\r\n","\r\n\r\n","\r\n\r\n"],"adCount":0},"isCollectionEmbed":false}">Let's also remember: In a previous campaign ad, this clown was shown reading "Art of the Deal" to his kid. https://t.co/rYonjUp71C
Rich Campbell (@RCampbellmc58) August 23, 2022
Some, like CTV anchor Ian White, wondered whether his priorities might be misplaced ...
\"Taking on the corporate media\" in a commercial that airs on every TV newscast in Florida. https://t.co/uQdvQtkHvr
CTV - Ian White (@CTVIanWhite) August 23, 2022","type":"rich","meta":{"author":"CTV - Ian White","author_url":"https://twitter.com/CTVIanWhite","cache_age":86400,"description":"\"Taking on the corporate media\" in a commercial that airs on every TV newscast in Florida. https://t.co/uQdvQtkHvr CTV - Ian White (@CTVIanWhite) August 23, 2022\n\n","options":{"_hide_media":{"label":"Hide photos, videos, and cards","value":false},"_maxwidth":{"label":"Adjust width","placeholder":"220-550, in px","value":""},"_theme":{"value":"","values":{"dark":"Use dark theme"}}},"provider_name":"Twitter","title":"CTV - Ian White on 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CTV - Ian White (@CTVIanWhite) August 23, 2022
Ron DeSantis runs an ad about dealing with ... the media. #sayfie https://t.co/tlmNrI2Cj7
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Elections","slug":"2022-elections","overridesSectionLabel":false},"url":"https://action.news/news/topic/2022-elections"},{"name":"top gun","slug":"top-gun","links":{"relativeLink":"topic/top-gun","permalink":"https://action.news/topic/top-gun","mobileWebLink":"https://action.news/topic/top-gun"},"url":"https://action.news/topic/top-gun"}],"isLiveblogLive":null,"isLiveblog":false,"cetUnit":"buzz_body","bodyAds":["\r\n\r\n","\r\n\r\n","\r\n\r\n"],"adCount":0},"isCollectionEmbed":false}">Ron DeSantis runs an ad about dealing with ... the media. #sayfie https://t.co/tlmNrI2Cj7
Jim Stinson (@jimstinson) August 23, 2022
... or whether it was actually intended for Florida voters, especially since DeSantis is considered a possible 2024 presidential candidate.
Advertisement
A Ron DeSantis re-election adairing outside of Florida. https://t.co/2MEZ77z1Il
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Jay O'Brien (@jayobtv) August 23, 2022
One person cleverly articulated the general social media reaction to the video in only six words.
Oh my. Oh no. Just no. https://t.co/HE115XXGCi
Ilyse Hogue (@ilyseh) August 23, 2022","type":"rich","meta":{"author":"Ilyse Hogue","author_url":"https://twitter.com/ilyseh","cache_age":86400,"description":"Oh my. Oh no. 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News","slug":"politics-news"},"section":{"title":"U.S. News","slug":"us-news"},"topic":{"title":"Florida","slug":"florida","overridesSectionLabel":false},"url":"https://action.news/news/topic/florida"},{"name":"Ron DeSantis","slug":"ron-desantis","links":{"relativeLink":"topic/ron-desantis","permalink":"https://action.news/topic/ron-desantis","mobileWebLink":"https://action.news/topic/ron-desantis"},"department":{"name":"Latest News","slug":"politics-news"},"section":{"title":"Politics","slug":"politics"},"topic":{"title":"Ron DeSantis","slug":"ron-desantis","overridesSectionLabel":false},"url":"https://action.news/news/topic/ron-desantis"},{"name":"2022 elections","slug":"2022-elections","links":{"relativeLink":"topic/2022-elections","permalink":"https://action.news/topic/2022-elections","mobileWebLink":"https://action.news/topic/2022-elections"},"department":{"name":"Latest News","slug":"politics-news"},"section":{"title":"Politics","slug":"politics"},"topic":{"title":"2022 Elections","slug":"2022-elections","overridesSectionLabel":false},"url":"https://action.news/news/topic/2022-elections"},{"name":"top gun","slug":"top-gun","links":{"relativeLink":"topic/top-gun","permalink":"https://action.news/topic/top-gun","mobileWebLink":"https://action.news/topic/top-gun"},"url":"https://action.news/topic/top-gun"}],"isLiveblogLive":null,"isLiveblog":false,"cetUnit":"buzz_body","bodyAds":["\r\n\r\n","\r\n\r\n","\r\n\r\n"],"adCount":0},"isCollectionEmbed":false}">Oh my. Oh no. Just no. https://t.co/HE115XXGCi
Ilyse Hogue (@ilyseh) August 23, 2022
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